Monday, July 13, 2020

Sales and Key Account Management

Start Date:

September 23, 2020

Start Time:

9:00 am


Asia Metropolitan College , Kuching


The workshop on sales and account management: “The Art of Student Recruitment” is designed to impart and deliver tried-and-tested knowledge and experience from the field. It teaches participants the appropriate application of tried-and-tested recruitment methods to help boost personal and the overall institution’s student recruitment performance and its long-term objectives. You will be able to:
• Experience improved personal and professional relationships
• Learn and grow into your full potential
• Improve your planning and strategic thinking capability

Workshop on Sales and Account Management

At the end of the workshop participants will be able to:
  • Describe student recruitment sales proces
  • Identify impact of personality and style on student recruitment outcomes
  • Review KPIs in enhancing student recruitment performance
  • Identify approaches to influencing in student recruitment
  • Discover characteristics of a good student recruiter
  • Demonstrate coaching skills
  • Fundamentals of student recruitment
  • Impact of personality on student recruitment outcomes
  • KPIs in enhancing student recruitment performance
  • The art of influence in student recruitment
  • Characteristics of a good student recruiter (Knowledge, Skills, Attitude and Behavious)
  • Human needs and fears in student recruitment
  • Student recruiter as coach
  • Listening skills in student recruitment
  • Recruiting via third party partnerships
  • Personal organisation, planning and preparation
  • Negotiating skills
This course is designed for professionals and staff who are responsible for the recruitment of domestic and international students for education institutions.
The program will use a range of interactive activities - group and individual exercises, case studies and discussions. There will also be formal inputs of theory and models. The aim is to provide a focus for action that will maximize learning.

Click here to download E-flyer

Event Days

2 Days Programme

Register Now:


Sales and Key Account Management Pax: Per Pax Price: RM1,200.00
Pax Total


Total Seat: 20
  • Asia Metropolitan College
  • Lot 51, Jalan Batu Kawah/ Jalan Stapok Junction
  • Kuching
  • Sarawak
  • Malaysia

Event Schedule Details

  • September 23, 2020
    9:00 am - September 24, 2020 - 5:00 pm
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